Colin Cowherd & Michael Mulvihill (President, Insights & Analytics at FOX Sports, FOX Entertainment and Tubi) discuss the Caitlin Clark effect. Is the Iowa basketball star having a similar impact on ratings as Tiger Woods did for golf? Will Shohei Ohtani have the same effect as Caitlin Clark now that he is on the Los Angeles Dodgers? The newly expanded Big Ten starts this fall, Colin & Michael talk about how that changes the college football landscape and how TV networks decide which games end up on which network. The Dallas Cowboys have the biggest impact on NFL ratings but are the Kansas City Chiefs next or the Green Bay Packers? Streaming has impacted cable television but how does the future look for watching all of your favorite sports?
Timeline:
00:00 – Intro
02:41 – Caitlin Clark effect
09:05 – Shohei Ohtani impact on MLB
13:33 – College Football landscape
18:45 – Biggest NFL draws
24:04 – Sports TV ratings & rights
37:10 – Cable vs. streaming
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